Mobile & App Advertising

Reach customers across mobile websites and app environments.

Overview

Reach customers across mobile websites and app environments.

Mobile is where many customer journeys begin and continue. We use it to drive traffic, promote apps, acquire customers and support local store campaigns.

What's included

  • Brand awareness
  • Website traffic
  • App promotion
  • Customer acquisition
  • Retargeting
  • Local store campaigns
Benefits

What you get with Mobile & App Advertising

Where journeys happen

Mobile web and in-app environments.

Local & contextual

Combine geography and context.

Acquisition & retargeting

From first touch to repeat engagement.

Cross-channel

Aligned with display, video and DOOH.

Who it's for

Built for teams like yours

  • Retailers driving local store or e-commerce traffic
  • App owners looking for customer acquisition
  • Brands reaching on-the-go audiences
Typical use cases

Where it works best

  • App promotion
  • Website traffic
  • Customer acquisition
  • Local store campaigns

How success is measured

  • CTR
  • Conversions
  • CPA
  • App actions (where tracked)
How we deliver Mobile & App Advertising

Four steps, clearly defined

STEP 01

Plan

Audience, device and environment.

STEP 02

Create

Mobile-ready creatives.

STEP 03

Activate

Campaign setup and QA.

STEP 04

Optimise

Device, app and geography adjustments.

Our full process

From discovery to growth

01

Discover

02

Strategy

03

Create

04

Activate

05

Optimize

06

Measure

07

Grow

FAQ

Questions about Mobile & App Advertising

Can you promote an app?

Yes — mobile and app advertising can support app promotion and acquisition objectives.

Do you run local mobile campaigns?

Yes, around cities, regions and store catchments.

Do I need a large advertising budget?

Not necessarily. The right budget depends on the market, objective, audience, campaign duration and available inventory. We can build a strategy around your available investment.

Can you run campaigns for physical stores?

Yes. We can develop campaigns around store locations, local markets and relevant geographic areas. Depending on the campaign and measurement setup, campaigns can also support store visit and footfall objectives.

Can you advertise for e-commerce businesses?

Yes. Programmatic advertising can support awareness, product discovery, consideration, remarketing, customer acquisition and online sales.

How quickly can a campaign launch?

The timeline depends on campaign complexity, creative readiness, tracking requirements, targeting and platform setup. After reviewing your requirements, we can provide a realistic launch timeline.

Let's build your next campaign.

Whether you are looking to increase e-commerce sales, drive store visits, launch a new product or build brand awareness, our team can help create a programmatic strategy around your goals.

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