Programmatic for retail, e-commerce, brands and agencies
Strategies designed around your sector, your customers and your business objectives.
Built for retailers, brands and agencies
Retailers
Businesses with physical stores, e-commerce operations or both.
E-commerce Businesses
Brands looking to increase online visibility, traffic and sales.
Consumer Brands
Companies launching or growing products in competitive markets.
Agencies
Agencies looking for programmatic activation and Ad Operations support.
International Brands
Businesses looking to reach audiences across European and international markets.
Programmatic for two connected worlds: stores and e-commerce
Retailers operate across physical stores and e-commerce. Our programmatic strategies support both — and the journey between them.
Physical store objectives
- Increase store awareness
- Promote local offers
- Support new store openings
- Reach consumers around stores
- Promote seasonal campaigns
- Support retail events
E-commerce objectives
- Product discovery
- Website traffic
- Customer acquisition
- Remarketing
- Conversion campaigns
- Online sales
- Customer retention
Omnichannel strategy
Connect online and offline marketing through coordinated campaigns. A customer may discover a product online, see a video ad, receive a mobile message and later visit a physical store. We build the strategy around that wider journey.
What do you want your campaign to achieve?
Brand Awareness
Increase visibility and reach relevant audiences at scale.
Product Launch
Introduce new products to carefully selected audiences.
E-commerce Growth
Support online sales and customer acquisition.
Store Visits
Reach potential customers around physical locations.
Local Marketing
Campaigns around cities, regions and store catchment areas.
Retargeting
Reconnect with users who have already interacted with your brand.
Seasonal Campaigns
Black Friday, Christmas, summer sales and other key periods.
Market Expansion
Reach new audiences when entering new regions or countries.
A retailer launching a new store in Amsterdam
01
Audience
Identify relevant consumers in the surrounding market.
02
Geo
Define the store catchment area and proximity strategy.
03
Display
Build awareness through premium display inventory.
04
Video
Communicate the store opening and promotional message.
05
Mobile
Reach consumers on relevant mobile environments.
06
DOOH
Use digital outdoor advertising around high-traffic locations.
07
Optimization
Shift investment toward stronger-performing audiences and environments.
08
Measurement
Evaluate outcomes and, where available, store visit or footfall results.
Let's build your next campaign.
Whether you are looking to increase e-commerce sales, drive store visits, launch a new product or build brand awareness, our team can help create a programmatic strategy around your goals.